Executive Marketing Director & marketing systems builder

I build the marketing system that turns attention into revenue.

I help service providers and ecommerce brands build marketing systems that attract customers, automate follow-ups, and convert more sales — starting with what's actually broken in your funnel.

Portrait of Princess Joem Geronimo, Executive Marketing Director
Your business isn't a template.Your marketing shouldn't be either.

What I look at first

I look at where your business is today, identify what's missing from your marketing funnel, and help you prioritize what to do next based on your goals and budget.

Awareness

Trust

Convert

Retention

See how I think about marketing →

The entire funnel, not just one service

A business might need better positioning, a better website, SEO, content, social, lead capture, or better follow-up. The right answer depends on the business — so I diagnose before I recommend.

Awareness

Trust

Convert

Retention

How I help

M

Marketing

Channel work that earns attention and turns it into enquiries.

W

Website

Pages built around one clear next step, not a brochure.

S

Strategy

Deciding what to do next, in what order, with the budget available.

D

Systems

The delivery layer that keeps the plan running every month.

See the full skill set →

How we work together

  1. 1

    Tell me about your business

    Goals, audience, budget, and what you've already tried.

  2. 2

    We identify what's missing

    A clear diagnosis of which funnel stage is leaking.

  3. 3

    I build your marketing plan

    Prioritized, budget-aware, and specific enough to execute.

  4. 4

    We execute, measure & improve

    Tracked in a dashboard so you always know what's happening.

How engagements work →

Selected work

Problem → strategy → execution → outcome.

She didn't sell me a package. She asked questions for an hour, showed me where my funnel was leaking, and then told me the cheapest thing to fix first.

Marites L., Owner

Marites L.

Owner, Neighbourhood café

You shouldn't have to chase your marketer

Every engagement runs on a client dashboard, documented SOPs, tracked deliverables, and a fixed communication rhythm — so you always know what's being worked on and why.

  • Client dashboard with current priorities
  • Documented SOPs for recurring work
  • Clear deliverables and status
  • Monthly reporting tied to funnel stages
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